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Lyon College Athletics partners with BSN Sports and Nike

The Lyon College Athletic Department today announced that it has entered into a multi-year partnership with Nike through BSN Sports. The agreement, which will commence on July 1, 2018, is part of the BSN Sports Collegiate Select program, which aims to make BSN Sports a one-stop provider for all collegiate athletic, intramural, club and staff apparel and equipment to all National Association of Intercollegiate Athletics (NAIA), Division I, Division II, Division III, and National Junior College Athletic Association (NJCAA) schools, according to a release from Lyon College.

The agreement includes numerous incentives in the form of discounts and rewards along with incentives for on-field achievements and additional marketing and promotional opportunities.

“Lyon College is very excited about this partnership as we want to have our brand represented all over the region. This partnership with Nike and BSN will help make that desire a reality,” said, Kevin Jenkins, director of athletics. “This partnership with a world-class brand will benefit our student-athletes greatly in their competitions. Our teams play at a championship level, and Nike offers a championship product – it’s a great fit for Lyon College and our athletic program”.

“We are excited to partner with Lyon College and Nike in elevating the performance and impact of their athletics program. This strategic partnership provides the finest apparel and athletic products to the Fighting Scots athletic teams and benefits each student-athlete representing the community on the athletic field or court,” said Todd Northrop, vice president of the BSN Sports Collegiate Select program. “We are proud to be their partner and pleased that we can elevate the student-athlete experience.”


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